Children’s Hospital Becomes a Bunch of… Chowdaheadz?

On Friday October 29th, 2010, Ryan Gormady and a few fellow Chowdaheadz attended Children’s Hospital Boston. They celebrated the release of their first children’s book, “Charlie Chowdahead Travels Boston”, Boston- based Chowdaheadz donated fifty copies of the book to Children’s Hospital’s ‘Reach Out and Read’ program.

Ryan Gormady, author of “Charlie Chowdahead Travels Boston” , and proud owner of Chowdaheadz, is a life-long Boston sports fan and education advocate. Gormady founded Chowdaheadz in 2004 shipping bumper stickers from his apartment’s living room. Since it’s inception, Chowdaheadz has expanded its product line and witnesses 300 percent growth per year. Chowdaheadz is revered “Boston’s number one spot for “die -hard” fans.”

The company’s iconic mascot, Charlie Chowdahead, is the main character of this beautifully illustrated children’s book. Published by Mascot Books, “Charlie Chowdahead Travels Boston” serves as a fun and educational tool as it chronicles Charlie’s visits to some of Boston’s most beloved landmarks.

Children’s Hopsital Reach Out and Read (ROR), is part of a national program designed to promote early literacy skills and school readiness within primary care settings. The ‘Reach Out and Read’ program consists of three main components:

  • At each check-up between the ages of 6 months and 5 years, children receive a brand new, developmentally, and culturally appropriate book from their primary care provider to take home.
  • Physicians and nurses are trained in literacy development to provide parents with guidance and support around the importance of reading to their children.
  • Volunteers read aloud to children in the clinic waiting room and demonstrate appropriate reading techniques and modeling for parents.

Ryan Gormady, Christopher Alexander, Charlie Chowdahead, Brad Richards

Photo Credit: Danene DiCicco

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